AD7-E601 Adobe Real-time CDP Technical Practitioner Questions and Answers

This is the most appropriate workflow to launch a summer sale email campaign to target customers who have browsed for any summer clothing in the last 90 days. By selecting email opt in = YES as an attribute, the company can filter out customers who have not consented to receive email communications. By selecting product.browse = last 90 days and product.category = Sandals, Swimwear, Tshirts, Shorts as events, the company can capture customers who have shown interest in summer products recently. By saving the segment and scheduling the export for 7/31, the company can ensure that the segment is up to date and ready to be sent out on August 1. References: : Create a Segment : Schedule Segment Export

Analytical functions are functions that allow users to perform complex calculations on data within a segment definition. For example, users can use analytical functions to calculate averages, sums, counts, ranks, percentiles, and more. Analytical functions can help users create more advanced segments based on derived metrics or attributes. References: : Analytical Functions Overview

These are three menu options that can be used to validate and monitor a destination. Systems View allows users to see the status of dataflows between sources and destinations, as well as any errors or warnings. Overview allows users to see the basic information and settings of a destination, such as name, description, type, and activation status. Browse allows users to see the segments that have been shared with a destination, as well as their size and export status. References: : Systems View : Overview : Browse

The correct answer is C because it matches the requirement given in the question. The engineer needs to create a segment that excludes customers who eat breakfast at their restaurants. The easiest way to do this is to use the existing segments and select “Must Not Exist in Breakfast Eaters”. The other options do not exclude all breakfast eaters or are too complicated. References:https://experienceleague.adobe.com/docs/experience-platform/rtcdp/segmentation/segment-builder-guide.html?lang=en

The correct answer is C because it matches the outcome of deduplication enabled on phone number. The destination file will only include one customer record per phone number, and it will choose the record with the earliest create date. In this case, Customer 1 has an earlier create date than Customer 2, so Customer 1 will be included in the destination file and Customer 2 will be excluded. References: https://experienceleague.adobe.com/docs/experience-platform/rtcdp/destinations/overview.html?lang=en

The correct answer is A because it matches the requirement given in the question. The user needs to drag and drop email address and country attributes using ‘AND’ logic to ensure that the customers have an email address and are from the same country. Then, the user needs to create a container for painting and drawing and change the logic of that container to “OR” to ensure that the customers are interested in either painting or drawing or both. References:https://experienceleague.adobe.com/docs/experience-platform/rtcdp/segmentation/segment-builder-guide.html?lang=en

Merge policy is a feature that allows users to define how data from different sources should be merged into a single profile. Users can specify the priority of data sources and the rules for resolving conflicts. This way, the company can use the unreliable data source as a backupsource only when the other sources do not provide the mobile number. References: : Merge Policy Overview : Merge Policy UI