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Interaction-Studio-Accredited-Professional Salesforce Interaction Studio Accredited Professional Exam (WI24) Questions and Answers

Questions 4

If you want to compare the completion of two objectives based on a filter, what report would you use?

Options:

A.

Visitor behaviour report

B.

Referring sources report

C.

Goal completion report

D.

Goal comparison report

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Questions 5

What are the three ways segments are used in Interaction studio?

Options:

A.

Set goals and filters

B.

Targeting for campaigns

C.

Creation related lists within salesforce CRM

D.

Analytics, trends and engagement

E.

Recommending products

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Questions 6

How does interaction studio deliver technical value to marketers? [Check]

Options:

A.

By providing a cloud-based unified e-commerce platform with mobile, AI personalisation, order management capabilities, and related services for B2C

B.

By listening to customer signals, understanding customer intent, and acting accordingly

C.

By providing a platform to manage, schedule, create and monitor content

D.

By providing a cloud-based application designed to help salespeople sell smarter and faster

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Questions 7

A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?

Options:

A.

Use a segment to setup a filter, then use the filter in campaign statistics

B.

Use a segment to set a global goal

C.

Use a segment to specify certain actions, which can be set as the goal for a campaign

D.

Use engagement compare functionality to see the differences in key metrics and behaviours

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Questions 8

What is the maximum number of user attributes you can setup per dataset?

Options:

A.

100

B.

50

C.

250

D.

500

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Questions 9

What are two types that real time interaction management helps marketers to personalize the customer

Options:

A.

Data Aggregation

B.

Data Storage

C.

Next best Action

D.

Orchestration

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Questions 10

Which global templates do you select and customize to provide trending blog recommendations on the homepage?

Options:

A.

Einstein content recommendation

B.

Banner with CTA

C.

Infobar with CTA

D.

Einstein product recommendation

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Questions 11

What are two ways to populate the interaction studio catalog? [check]

Options:

A.

ETL Feed

B.

Third-party integration

C.

Web sdk

D.

Email pixel

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Exam Name: Salesforce Interaction Studio Accredited Professional Exam (WI24)
Last Update: Apr 18, 2024
Questions: 73

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