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C_C4H225_12 SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation Questions and Answers

Questions 4

You want to build a comma-separated values (CSV) file and import it into SAP Emarsys Customer Engagement. Which of the following rules apply? Note: There are 2 correct Answer: to this question.

Options:

A.

Do not use field values longer than 32 KB.

B.

Always use UTF-8 encoding.

C.

Do not use more than 128 columns.

D.

When a field does not have a value, leave it empty.

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Questions 5

You want to import sales data into Smart Insight on a regular basis. What is the recommended frequency?

Options:

A.

Real-time

B.

Weekly

C.

Hourly

D.

Daily

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Questions 6

Where can you check the average purchase details of a contact? Note: There are 2 correct Answer: to this question.

Options:

A.

Content > Predict Dashboard > Data Sources > Live Validator

B.

Search > Search by email address > Edit Contact > Unified Customer Profile

C.

Analytics > Customer Lifecycle > Customer Lifecycle

D.

Contacts > Segments > Edit Segment > Display Contacts > Edit Contact > Unified Customer Profile

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Questions 7

Why does it make sense to create link categories under Management > Link Categories? Note: There are 2 correct Answer: to this question.

Options:

A.

You will use the Predict Mail Category widgets in your emails.

B.

You can use the categories for reporting in email analytics.

C.

You can assign every link you add to a category in the email editor later.

D.

You can use the categories you created for segmentation.

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Questions 8

In your test campaign, only 50% of push messages are delivered. The error message states "Invalid push token". What do you do?

Options:

A.

Add iOS and Android platform-specific values for your messages.

B.

Check your segmentation criteria and only include push-enabled users.

C.

Create a silent push message.

D.

Check the SDK version in your app.

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Questions 9

A test user received an email with a form to confirm a premium newsletter subscription. The content of the opt-in invitation has a typo: “Yes, I WULD like to receive emails about new products and special promotions.” Where can you correct this?

Options:

A.

Management > Form Settings > Opt-in invitation and interests

B.

Channels > Email campaigns

C.

My profile > Form default language

D.

Management > Form settings > General format

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Questions 10

You want to collect data from contacts using forms. Which forms does SAP Emarsys Customer Engagement offer? Note: There are 3 correct Answer: to this question.

Options:

A.

Change Profile

B.

Consent Management

C.

General Registration

D.

Newsletter Registration

E.

Product Subscription

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Questions 11

What do you use to personalize the First Name field with fallback text if the field is empty? Note: There are 2 correct Answer: to this question.

Options:

A.

Emarsys Scripting Language

B.

Link Editor

C.

Personalization token

D.

Manage optional content

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Questions 12

What is an SSL certificate used for? Note: There are 2 correct Answer: to this question.

Options:

A.

It is used by the sender policy framework (SPF) to authenticate outbound emails.

B.

It is used by the SAP Emarsys Customer Engagement API for secure data transfer.

C.

It is used to implement SAP Emarsys Customer Engagement password authentication and IP restrictions.

D.

It is used to encrypt the access to SAP Emarsys Customer Engagement services and customers’ link domains.

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Exam Code: C_C4H225_12
Exam Name: SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation
Last Update: Jul 15, 2024
Questions: 80

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