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CInP Certified Innovation Professional (CInP) Questions and Answers

Questions 4

An Innovation Team’s story must convey a true sense of purpose in resolving their challenge, and must relate that to something that truly matters at a fundamentally human level, not just at a business level.

Select one correct answer from the list:

Options:

A.

A true sense of purpose

B.

A sense of ownership

C.

A true sense of pride

D.

A sense of wonder

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Questions 5

When initiating a brainstorming session, the facilitator would pose 2-3 questions to frame the challenge and thus establish the context for the session.

Select one correct answer from the list:

Options:

A.

Set the pace

B.

Create motivation

C.

Create a tone

D.

Establish the context

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Questions 6

As an Innovation Project Leader, the Innovation Manager would generally function as both an Internal and External Leader, a situation that demands a very specific set of skills.

Select one correct answer from the list:

Options:

A.

Lone Wolf / Pack

B.

Steadfast / reliable

C.

Team / Project

D.

Internal / External

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Questions 7

Some of the commonly-used other types of Market Research include Sentiment Analysis, Brand Tracking, and Social Media Listening.

Select one correct answer from the list:

Options:

A.

Customer Co-Creation, Kepner-Tregoe Studies, and Time & Motion Studies

B.

Anthropometric Studies, Usability Studies, and Aptitude Studies

C.

Cognitive Task Analysis, Collaborative Mind-Mapping, and Value Web Analysis

D.

Sentiment Analysis, Brand Tracking, and Social Media Listening

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Questions 8

The fifth step in the Design Thinking process serves as the junction between the Front End and Back End of Innovation.

Select one correct answer from the list:

Options:

A.

The Front End and Back End of Innovation

B.

The Front End and Mid Zone of Innovation

C.

The Mid Zone and Back End of Innovation

D.

The Fuzzy Front End and the Messy Back

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Questions 9

Customer Experience Innovation involves ______ to produce a greater sense of value by those encountering it.

Select one correct answer from the list:

Options:

A.

The staging of a purposefully-designed and orchestrated new customer experience.

B.

The delivery of a new product that delivers a much better product experience.

C.

The use of marketing to tell the world yours is a much better experience.

D.

The delivery of a new service that delivers a much better service experience.

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Questions 10

Projects in the Back End must ultimately take all of the upfront work done in the Front End and Mid Zone and, via a carefully managed development process, turn that into _______________.

Select one correct answer from the list

Options:

A.

new insights the team can use to further refine its Innovation Intent.

B.

a precision-engineered offering that performs better than any other competing offering on the market

C.

a product or service design that in theory should be able to deliver on its Innovation Intent

D.

a well-designed product or service that delivers on its Innovation Intent

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Questions 11

Organizations should be aware that in the Evaluation process of Stage 3 of the GInI InMS, the confidence level around certain metrics can be low given how far out in time they are from the present, and thus a certain amount of subjectivity and judgment will be inherent in the process.

Select one correct answer from the list:

Options:

A.

Guessing

B.

Mostly unknowns

C.

A certain amount of subjectivity and judgment

D.

A certain amount of optimistic speculation

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Questions 12

For starting out new innovation projects in the Front End, teams begin by aligning themselves and their project with the business' Innovation Strategy. However, they will at times encounter an opportunistic side to their insights work, which sometimes uncovers ______ around which the business may in fact amend its strategy - producing alignment from the bottom up rather than from the top down."

Select one correct answer from the list:

Options:

A.

significant new technological capabilities

B.

major problems or roadblocks

C.

significant new unforeseen opportunities

D.

significant new existential threats

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Questions 13

In a given Innovation Project, the motivations that each stakeholder brings to the effort are known colloquially as what?

Select one correct answer from the list:

Options:

A.

Their WDALYIC.

B.

Their WILCO.

C.

Their WIIFM.

D.

Their WAEF.

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Questions 14

First-Level E&S Teams do two key things that are critical to driving the business’ InMS. The first of these is to drive and facilitate the evaluation process for reviewing all incoming new ideas for their business and market merit.

Select one correct answer from the list:

Options:

A.

The aggregation process

B.

The evaluation process

C.

The challenge process

D.

The selection process

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Questions 15

Though __________ is often required, it can be costly. For that reason Innovation Teams must first try to use __________ as much as they can.

Select one correct answer from the list

Options:

A.

Primary Research / Secondary Research

B.

Deep Research / Shallow Research

C.

Secondary Research / Primary Research

D.

Initial Research / Follow-on Research

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Questions 16

Innovation Professionals are called upon to use their creativity in order to resourcefully arrange things in new ways to arrive at some desired new end point.

Select one correct answer from the list:

Options:

A.

Their analytical abilities

B.

Their imagination

C.

Connecting the dots

D.

Their creativity

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Questions 17

In order to gain insights from the research we undertake and the observations we make, we have to distill down all of that information to figure out what the information is trying to tell us.

Select one correct answer from the list:

Options:

A.

Figure out what the information is trying to tell us

B.

Figure out why the pieces of information do not match one another

C.

Have far less information

D.

Determine what other information we need

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Questions 18

Build to Empathize is one of the 12 Purposes of Prototyping in which we build prototypes to develop a deeper understanding of the customer and of their world / situation / problem.

Select one correct answer from the list:

Options:

A.

Build to Learn

B.

Build to Think

C.

Build to Clarify

D.

Build to Empathize

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Questions 19

___________ is one of the 12 Purposes of Prototyping in which we build prototypes to engage the mind's "analysis & synthesis engine", since having something to turn over in one's hands helps the mind to better understand a concept or at least keep the mind exploring for more new ideas.

Select one correct answer from the list

Options:

A.

Build to Empathize

B.

Build to Learn

C.

Build to Think

D.

Build to Clarify

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Questions 20

A business' Innovation Strategy will - in Stage 1 of the GInI InMS - guide the business' investment priorities for its Innovation Portfolio, thus largely determining the portfolio's what?

Select one correct answer from the list

Options:

A.

Boundaries.

B.

Scope, depth and Impact.

C.

Goals.

D.

Size, shape, and speed.

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Questions 21

Hard Research generally consists of two areas, namely Technology Research & Development and Intellectual Property Research.

Select one correct answer from the list:

Options:

A.

Theoretical Science and Journal Publication

B.

Scientific Discovery and Engineering Design

C.

Technology Research & Development and Intellectual Property Research

D.

Psychology Research & Development and Real Property Research

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Questions 22

After having a number of teams conduct further validation and scoping on their respective projects in the Front End, a business is then able to ask of each one "Is it a problem worth solving?"

Select one correct answer from the list:

Options:

A.

Once-in-a-lifetime opportunity

B.

Customer they care about

C.

Problem worth solving

D.

Problem behind a problem

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Questions 23

"In constructing their story, an Innovation Team can draw directly from their Empathy Map, in which case the customer's unmet needs (pains and gains) defines what?"

Select one correct answer from the list:

Options:

A.

What the conflict in the story is.

B.

Who the character is.

C.

What the transformation in the story is.

D.

Where the story takes place.

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Questions 24

"Question Storming benefits from people fully abandoning their preconceived understanding of a situation and starting over at the beginning with some very basic, fundamental questions. This is known as what?"

Select one correct answer from the list:

Options:

A.

A Dummy's Mind, or "Think Like a Machine".

B.

A Dreamer's Mind, or "Think Like a Free Spirit".

C.

A Starter's Mind, or "Think Like a Rookie".

D.

A Beginner's Mind, or "Think Like a 4 Year Old".

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Questions 25

In the long run, what is more expensive than innovating?

Select one correct answer from the list:

Options:

A.

Not controlling your costs

B.

Issuing stockholder dividends that are too large

C.

Not innovating

D.

Marketing too many brands

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Questions 26

Since each Mechanism of Engagement will resonate with a different audience in the business, a portfolio approach to their use allows a program to maximize its overall engagement, while also benefiting from what?

Select one correct answer from the list:

Options:

A.

A variety of languages

B.

A diversity of personalities, styles, perspectives, and capabilities

C.

A breadth of different demographics

D.

A range of intellectual capacities

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Questions 27

The fourth step for projects in the Back End is for teams to undertake the formal design and development work required to have a final design for the offering. For a product, this involves an engineering design that is consistently manufacturable and yields a product capable of delivering on the Design and Innovation Intents set for it.

Select one correct answer from the list:

Options:

A.

Manufacturing ready and yields a product capable of satisfying customers

B.

Easy to manufacture and assemble, and yields a product customers are very happy with

C.

Consistently manufacturable and yields a product capable of delivering on the Design and Innovation Intents set for it

D.

Manufacturable within quality limits and yields a product that meets all of its specifications

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Questions 28

_____________ people make for good Innovation Team members because they love to constantly experience new people, places, and things.

Select one correct answer from the list

Options:

A.

Very secure

B.

Lonely

C.

Inherently brilliant

D.

Highly experiential

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Questions 29

After having a number of teams conduct further validation and scoping on their respective projects in the Front End, a preliminary business can compare the different opportunities against one another and then ______.

Select one correct answer from the list:

Options:

A.

rank them for later consideration.

B.

report those results to all of the affected stakeholders in the business.

C.

decide whether or not to continue investing in Innovation.

D.

select the most promising ones.

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Questions 30

Context in the GInI Breakthrough Innovation Method (the first step) gives a team a clear center point to focus on and boundaries in which to channel their efforts toward a particular outcome.

Select one correct answer from the list:

Options:

A.

A clear center point to focus on and boundaries in which to channel their efforts

B.

A clear sense of purpose to drive toward, and no boundaries to worry about—so that they achieve maximum creativity

C.

A head start in coming up with breakthrough solutions

D.

An inner goal to concentrate on and an outer bounds to stay clear of

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Questions 31

In the overall E&S Process, there may be any number of what feeding into the Level 2 stream of evaluations and selections?

Select one correct answer from the list

Options:

A.

Super special innovation initiatives.

B.

Different Level 0 streams.

C.

Secret skunkworks campaigns.

D.

Different Level 1 streams.

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Questions 32

Throughout Stage 5 of the GInI InMS, the organization will have many opportunities for feedback loops (just as in Stage 4), where their learnings help them to either reinforce, redirect, or kill each project.

Select one correct answer from the list:

Options:

A.

Reinforce, redirect, or kill

B.

Reimagine, renew, or accelerate

C.

Remove, restore, or monitor

D.

Reinstate, refocus, or ignore

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Questions 33

First-Level E&S Teams do two key things that are critical to driving the business' InMS. The second of these is to drive and facilitate __________ for choosing those ideas and opportunities that will ultimately be converted into new innovation projects.

Select one correct answer from the list

Options:

A.

the predictive analytics

B.

the coin toss process

C.

the selection process

D.

the evaluation process

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Questions 34

Developing a concept further following its selection by an Evaluation Group often involves the creation of a preliminary business plan/business case for the concept.

Select one correct answer from the list:

Options:

A.

New hypotheses behind its problem

B.

A detailed design of the concept

C.

A preliminary business plan/business case for the concept

D.

A fully-detailed financial forecast for the concept, showing its return on investment with 95% confidence limits

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Questions 35

Because "The Researcher" has a propensity to research all the possible go-to-market strategies and evaluate the supporting intelligence around those, they are usually best suited for which phase of innovation work?

Select one correct answer from the list:

Options:

A.

The Mid Zone

B.

The Back End

C.

All phases

D.

The Front End

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Questions 36

The fifth step of the GInI Breakthrough Innovation Method is known as __________________, and is intended to give teams extended time in which to further develop select concepts.

Select one correct answer from the list

Options:

A.

Germination & Election

B.

Incubation & Selection

C.

Gestation & Evaluation

D.

Rumination & Appropriation

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Questions 37

With experience, Project Leaders learn to structure the work of their projects to ensure the necessary actions are taken to follow a good innovation process.

Select one correct answer from the list:

Options:

A.

manage each detail of the work their team does

B.

cast a compelling vision

C.

structure the work of their projects

D.

recruit very capable people

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Questions 38

A cardinal rule for Project Leaders leading their teams in needfinding is to never pursue innovation for the sake of being innovative. Why is this?

Select one correct answer from the list:

Options:

A.

Without a clear understanding of the deeper market need involved, it usually just results in another "me too" offering

B.

It may raise different stakeholders' expectations too high beyond what the business can safely deliver

C.

They must also combine the innovation with effective marketing if they really want to look innovative

D.

Because being innovative is now looked down upon by most customers

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Questions 39

Design Methods can be broadly grouped into four categories. The first of these is what?

Select one correct answer from the list

Options:

A.

Observe

B.

Experiment

C.

Question

D.

Study

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Questions 40

The third step for projects in the Mid Zone is for teams to craft a winning Go-To-Market Strategy. This strategy addresses when, where, how, and by whom the offering will be ______ so that it is able to optimally connect with a particular market and that market's need.

Select one correct answer from the list:

Options:

A.

produced, marketed, sold, and distributed

B.

sponsored, promoted, endorsed, and otherwise marketed

C.

made, advertised, listed, and shipped

D.

manufactured, assembled, inspected, and approved

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Questions 41

The fifth step for projects in the Front End is for teams to work toward defining an optimal solution to the problem at hand, using different Innovation Methods. Their job is to consider and test many different solution concepts, and ultimately select the concept with the highest probability of being the optimal and ideal solution for the situation.

Select one correct answer from the list:

Options:

A.

The concept with the highest likelihood of being popular among customers

B.

The concept with the greatest financial return to the business

C.

The concept with the highest probability of being the optimal and ideal solution for the situation

D.

The concept with the least amount of risk associated with it

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Questions 42

Design Thinking forces us to "think like a designer" in that it has us constantly in search of better insights.

Select one correct answer from the list:

Options:

A.

More creative ideas

B.

Design solutions

C.

Better insights

D.

New patterns

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Questions 43

As an Innovation Professional, the present and emerging market needs you identify represent what for you personally?

Select one correct answer from the list:

Options:

A.

Major risks you should help the organization suppress

B.

Opportunities to appear innovative to the rest of your organization

C.

Threats to your job that you must steer clear of

D.

Opportunities to define and develop new innovations

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Exam Code: CInP
Exam Name: Certified Innovation Professional (CInP)
Last Update: Aug 12, 2025
Questions: 144

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