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Media-Cloud-Consultant Salesforce Media Cloud Consultant Exam Questions and Answers

Questions 4

A B2B advertising publishing company is exploring salesforce to manage its advertising sales business. The sales representatives can sell digital , tv, radio, print, and event ads to their customers in a single media plan. Which two media cloud types are available for planning out-of-the-box with media cloud?

Options:

A.

digital

B.

event

C.

print

D.

linear

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Questions 5

A media cloud customer needs to integrate google ad manager (GAM) with an existing middleware system using an integration procedure. What is the most secure way for a consultant to implement the authentication and credentialing requiments the integration, while also minimizing customization?

Options:

A.

modification on interation procedure is not needed since this is trough middleware and the existing named is not utilized

B.

create a remote action in the integration procedure that calls a custom Apex Class

C.

create a new authentication provider with custom metadata and use it within a named credential

D.

implement a custom OAuth to authenticate with middleware, storing credentials in the integration procedure

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Questions 6

Cloud kicks is setting up a new instance for media cloud and their sales reps should only see opportunities that they have created. When sales managers run reports, they need to see the data for all the reps that report to them. How should a consultant set this up?

Options:

A.

set the organization wide default (OWD) for the opportunity object to private. Use sharing rules to share records owned by sales reps that are below the manager in the role hierarchy

B.

set the organization wide default for the opportunity object to public. Use apex sharing to ensure manager’s can see the records owned by users below them in the role hierarchy.

C.

set the organization wide default for the opportunity object to public. Filter the reports to show the records owned by users below them in the role hierarchy.

D.

set the organization wide default for the opportunity object to private. Set up the role hierarchy to ensure managers can see the records owned by users below them in the role hierarchy

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Questions 7

During proposal line item creation, a consultant needs to able to select a value for a picklist type attribute. Which non-overridable behaviour must the consultant select during the assignment to the parent object type?

Options:

A.

is not Assetizable

B.

Run-time Configurable

C.

is Not Translable

D.

is Encrypted

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Questions 8

Asales executive needs to select product attribute values during proposal line item creation, such as rate type, skippable, etc. , apart from various sObject field values, such as product Name, Ad Space Format, etc. The base price of the line item depends on these values, including product attribute value selection, and itrequires attribute-based pricing enablement. Which pricing interface implementation needs to be activated?

Options:

A.

DefaultPricingImplementation

B.

PricingElementServiceImplementation

C.

PricingRulesImplementation

D.

PricingPlanService

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Questions 9

Amedia publisher is using advertisging sales management to manage their B2B ad sales business. During the creation of a media plan, a consultant wants to see analytical insight using the view insight button on the add and configure placements screen. Which system should the consultant use to achieve this?

Options:

A.

marketing cloud intelligence

B.

tabluea

C.

google ad manager

D.

custom ad server

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Questions 10

Which core Salesforce object represents a media plan in Advertising Sales Management (ASM)?

Options:

A.

Quote

B.

Media Plan

C.

Opportunity

D.

Proposal

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Questions 11

When using advertising sales managment (ASM), what are the two reccomended ways to integrate with google ad manage (GAM) to retrieve information, such as inventory managment, or to publish a campaign to GAM?

Options:

A.

check availability integration procedure

B.

apex callable interfaces

C.

dataRaptors on Interface Tables

D.

Pre-Built orchestration plan

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Questions 12

A company has purchased the media cloud solution and the IT Manager in charge of the deployment wants to understand the structure of all salesforce objects included in the solution. What should a Consultant provide in order to meet this request?

Options:

A.

media cloud object reference

B.

media cloud data model

C.

media cloud schema model

D.

media cloud install packages

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Questions 13

What are three media cloud record types for the account object?

Options:

A.

agency account

B.

advertiser account‘

C.

publisher account

D.

brand account

E.

household account

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Questions 14

A System Administrator of an advertising publishing company that uses Advertising Sales Management (ASM) is going through the migration from source org to target org.

During the migration, the System Administrator runs into an error related to permissions and licenses on the target org.

Which two reasons could have caused the error?

Choose 2 answers

Options:

A.

The target org does not have the required platform license definitions and add-on licenses.

B.

The source org does not have the required platform license definitions and add-on licenses.

C.

The System Administrator user profile on the target org does not have the required permission set licenses or add-on licenses.

D.

The target org does not have the necessary integration procedures and Data Raptors.

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Questions 15

A media cloud customer utilizesindustries order managements to manage advertising publishing. Order Management orchestrates the fulfillment steps across multiple external system, such as inventory management for reserve/assin ad placement, ad servers, and a billing system for invoicing. Which two guidelines should a consultant follow when desinin an orchestration plan to external systems?

Options:

A.

fully describe all commercial product entities using product attributes.

B.

create separate orchestration plan definitions for provisioning , logistics, inventory, and/or billing

C.

create a master end-to-end plan to sequence the major milestones of all orders

D.

use a single swim lane or orchestration plan for all callouts to all external systems

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Questions 16

During a google ad manager (GAM) order orchestration, which two steps does a media planner need to complete manually in the GAM server?

Options:

A.

associate the creatives to a line item in GAM

B.

check availability of inventory in GAM

C.

create order in GAM

D.

check if creatives are loaded in GAM

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Questions 17

A company has purchased the media cloud solution. the it manager in charge of the deployement wants to understand which tools in media cloud can be used to maè legacy system data model to the media cloud data model? Which two tools should the consultant metion to the IT manager in this case?

Options:

A.

setup / object manager

B.

schema builder

C.

IDX build tool

D.

IDX workbench

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Questions 18

In digital ad sales, which set of objects does a consultant need to configure and how many records are needed under the object to form a relationship where one program is shown on five mobile apps?

Options:

A.

media content title: five(program), media channel: five (app), product: one

B.

media content title: one(program), media channel: one (app), product: five

C.

media content title: one(program), media channel: five (app), product: five

D.

media content title: five(program), media channel: five (app), product: five

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Questions 19

A client is looking to adopt a new CRM solution to sell advertising products, starting with their digital content line of business. They sell standard digital ad products (digital banners, video inserts). Using media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?

Options:

A.

create a new salesforce object for the digital ad products specifications, link that object to the product2 object, and configure the required products using the product page layout

B.

create the required characteristics of the productsusingthe product page layout

C.

configurea product using product designer and associate the product to an ad space specification

D.

configure an OmniScript that will retrieve the products from google Ad Manager and will be used in sales processes

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Questions 20

A media cloud customer has a requirement of showing different fields to different groups of users so that confidentiality of information is maintained. For example, business unit A users cannot view quotes of business unit B and vice versa. However, both business units are supported by a single operations team who need to see both quote types. Managers need to be able to view and edit records of their team members. Which three sharing and visibility settings are relevant for consideration in this scenario?

Options:

A.

enterprise territory management

B.

organization wide default

C.

sharing rules

D.

field level security

E.

sharing group

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Questions 21

A consultant is working on a new implementation of media cloud for a company and is planning the migration of the data from the legacy solution to media cloud. Which consideration should the consultant take into account for a successful migration?

Options:

A.

consultant should identify the relevant legacy objects and use media cloud media data model objects with custom objects if required

B.

consultant should identify the relevant legacy objects and map them exclusively to the sales cloud data model

C.

consultant should exclusively extend the media cloud data model standard object to map the legacy objects

D.

consultant should identify the relevant legacy objects and create brand new custom objects for all those legacy objects

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Questions 22

Cloud Kicks has been using media cloud for the last three months and now wants to send data over to the google ad managment platform. What does a consultant need to create in salesforce to specify the callout URL?

Options:

A.

connected app

B.

custom metadata

C.

auth.Provider

D.

named credential

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Questions 23

When a media plan is submitted to the ad servers , there is an error related to missing creative or a [...] related to a change in the program schedule. How can thi serror or notification be made visible on media cloud?

Options:

A.

through campagn analytics report

B.

through real-time integration to ad server

C.

through einstein for ad server

D.

through data present on media cloud’

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Questions 24

A publisher wants to empower its sales team by embedding analytic dashboards that show the actual digital delivery performance on the salesforce account page for advertising and agencies. The dashboard will need to be customized to reflect nuances of the publisher’s business. What should a consultant configure or implement to solve for this use case?

Options:

A.

use integration to build a custom connection to the ad server to bring delivery data into the ad delivery object and set up a report chart on the account page

B.

clone one of the flex card included is asm and customize the parameters to display a marketing cloud intelligence dashboard.

C.

integrate digital delivery sources to big query or snowflake, connect tableau to the data warehouse, and then set up an e,bedded tableaudashbpard on the account page

D.

configure the ad delivery connector for crm analytics and set up an embedded crm dahhboard’

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Questions 25

Apublishing company is evaluating Salesforce for the below functionalitis: a) lead to opportunity b) case management c) a media-specific data model d) OmniStudio capabilities. What is the minimum salesforce licenses a consultant should suggest?

Options:

A.

media cloud publishing

B.

media cloud growth

C.

media cloud advanced

D.

media cloud basic

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Questions 26

Cloud kicks is using the google ad manager platform and there is an issue occuring at some point in the transmission of data between the system when an insertion document is being created. What can a consultant do to gather information avout the data being passed between the system?

Options:

A.

start a trace flag under the debug logs, send the payload again, and search for errors

B.

create a list view for the process exception object to show records that match the criteria and consult the results

C.

review the payloads found on the orchestration plan item records

D.

create a report against the process exception object and resend the insertion Order. if the error continues to occur, consult the report created by the consultant

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Questions 27

Why would a consultant integrate media cloud advertising sales management (ASM) with a programming server?

Options:

A.

to retrieve actual impressions delivered by date and advertiser

B.

to set the priority for ads to be served based on advertiser category and competitive exlusion rules

C.

to create digital ad campaigns with guaranteed impressions

D.

to provide third-party impression numbers for actual delivery

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Questions 28

Amedia firm would like to update campaign level details to compare schedule versus actual delivery on a daily basis. Which approach should a consultant take in this scenario?

Options:

A.

get the schedule versus actuals using downstream real-time integration

B.

get the schedule versus actuals using a revenue schedule tool or downstream batch integration

C.

implement a listener integration to the downstream billing system for real-time schedule versus actual details

D.

Use an offline, static report to get the schedule versus actual details

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Questions 29

A consultant is asked to help design a solution which could aid a company is expanding their reach into the small and medium business segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the sales team. What should the consultant do in the design to allow for advertisers/Agency to self-service their media plans?

Options:

A.

leverage the advertising sales management self-care feature so that approved advertiser/agency can access an experience cloud portal where they can create and track their media plans

B.

set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail

C.

build an experience cloud with the customer service template for the advertiser to navigate the product catalog and configure the products in the site

D.

set up web-to-lead and have the advertiser/agency submit their media plan through a website so the sales team can later take ownership of the record and follow up to finalize the media plan.

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Exam Name: Salesforce Media Cloud Consultant Exam
Last Update: Jun 27, 2025
Questions: 99

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