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Salesforce CRT-550 Exam Dumps - Actual Questions Answers

Salesforce Certified Marketing Cloud Consultant Exam

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CRT-550 Questions and Answers

Question # 1

Which statement IS correct regarding the automation tools in the Marketing Cloud?

Choose 3 answers

A.

Automation Studio and Journey Builder allow users to define a wait state based on duration or duration + time.

B.

Automation Studio allows users to inject Contacts from a data extension into an interaction in Journey Builder.

C.

Like Journey Builder, Automation Studio allows users to define the parameters for a send within the tool.

D.

Journey Builder allows users to update a contact record in an interaction or import data into a data extension.

E.

Like Automation Studio, Journey Builder allows users to repeat an interaction indefinitely

Question # 2

NTO wants not only to send to their best customers, but also those most likely to buy.

What data will be helpful to send out an email which increases purchase frequency? Choose All that apply

A.

last purchase date

B.

proximity to store

C.

lifetime purchase value

D.

conversion rate

Question # 3

A customer wants to automate the send of a monthly promotional email. The customer will upload an audience file to their account's Enhanced FTP on a monthly basis on the 15th day of each month, expecting the email to be deployed upon completion of the import activity. However, if the 15th of the month falls on a Saturday or Sunday, the customer will provide the file on the Friday prior to the 15th and expect the promotional email to be sent on that Friday.

Given the customer's requirements, which method should be used to automate their monthly promotional email?

A.

Create a triggered automation that includes an import activity and triggered send.

B.

Create a scheduled daily automation that includes an import activity and user-initiated send.

C.

Create a scheduled monthly automation that includes an import activity and triggered send.

D.

Create a triggered automation that includes an import activity and user-initiated send.

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